Berry Good Gum


Gum is a package-design and digital-template build centered on flavor-first storytelling and fast rollout. We built a pattern-led identity where playful fruit icons carry the brand, paired with bold, friendly wordmarks and punny flavor lines, Pearfection and Berry Good, for instant recall. The label architecture locks in clear info zones (ingredients, nutrition, UPC/lot), lid-top standards, and a flexible grid that scales across jars and shipper boxes. On the digital side, we delivered a reusable file kit: PDP hero cards, thumbnails, promo tiles, and social cutdowns, with auto-styled colorways and type scales so new SKUs can be spun up in minutes.

Bottom line: a cheerful, scalable system that translates cleanly from print to e-commerce without reinventing the layout each time.

 

 
Jane Miller

I make something out of nothing.

https://www.janeshaus.com
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